What is User experience research?

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What is User experience research
What is User experience research
This is a specific field of research aimed at improving the User Experience. It includes all those qualitative and quantitative research methods aimed at analyzing, collecting data and increasing business performance.

Research can involve a lot of resources, yet it is possible to lay a good foundation even with fewer resources.


Four fundamental pillars of UX research
In particular, before starting to design a website, it is necessary to keep in components of a job seekers database mind that there are four essential elements for the creation of the perfect UX and which the research must take into account.

Accessibility: everyone must be able to use the site without difficulty, keeping in mind that there is an almost infinite variety of needs. Italian law defines accessible a site that is able to be used even by subjects with limited capabilities , of whatever nature they are, i.e. environmental, physical or technological. User research and the design of a site must take into account that there are components and rules that can facilitate the use of a platform, you need to know them and insert them adequately.

Aesthetics: the pleasantness of a site and its good usability also depends on aesthetics. Using a graphically simple, minimal and not very elaborate interface makes every operation easier. Although it may seem like a factor to be underestimated, it is the central core of the entire construction of the site: the graphics are the first thing that catches the eye and is the first element that the user takes into consideration (even unconsciously) and that decrees their permanence online.

Utility: the research must take into account the target audience, after a careful analysis it must take into account the Personas it addresses, consequently the utility corresponds to the actual usefulness and quality for a specific user.