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In the luxury car market for sale, automotive specialists are faced with a gradual evolution of sales methods. Social networks play an increasingly important role. Survey.

Since the first lockdown in early 2020, major changes have appeared in the used car market, and more specifically in the luxury ...

Artificial Intelligence (AI) is unleashing an economic revolution and transforming projects in a wide range of fields. Among them, marketing stands out as one of the most dynamic and productive.

Today, innovative platforms are capitalizing on the power of generative AI to enhance marketing ...

Chatbots are revolutionizing thelead generationwith their dynamic approach, surpassing traditional forms and Lead Ads. Their popularity is growing rapidly: 55% of marketers already use them to generate leads 1 . In addition, 62% of consumers prefer them for quick interactions 2 . By asking targeted ...

Know the needs, expectations and attitudes of your personas
To build your offer, it is essential to know the needs of your prospects in order to best meet their expectations. Also, it is very important to understand the factors that will determine your choices. A good knowledge of your customers and ...

Lead generation allows B2C companies to attract prospects and then convert them into customers. In 2024, there is significant room for improvement for marketers. In fact, 71% of companies do not respond to all lead requests 1 . However, a well-thought-out lead gen strategy can increase sales. Learn ...

When candidates start looking for a job, the first thing they probably look for is the most renowned and largest companies in the industry they are most interested in. However, things have changed a lot in recent times since employer branding has gained momentum.

Company size and reputation still ...

Do you remember the last time you filled out a product survey that made you feel strongly about the brand? Was it engaging? Did it make you want to answer the questions honestly?

Imagine if you gave your customers the same feeling of being heard.

A well-crafted product survey helps increase brand ...