Walmart , the large American supermarket chain, is also betting on this future of retail. It has not made it public, but it has registered its own digital currency for members of its online phone number details usa community with the United States Patent and Trademark Office. It has also applied for a patent for a virtual market authenticated by NFTs. Its goal is once again to immerse retail in the metaverse, with the possibility of making daily purchases without leaving home. The individual is immersed in the supermarket, being able to move around it, its shelves and refrigerators, and with a personal assistant to whom you can ask questions about the products.

The Vans brand has also created 'Vans World', its own metaverse alongside the skateboarding video game Roblox, where each player can customize their scenarios and purchase Vans brand clothing and shoes. It is a virtual space where fashion and skateboarding come together and where its players will be able to create the first virtual skatepark integrating the brand's DNA into it.
Even some brands like Pringles have launched their own NFTs, in this case it was an animated image of a golden tube of chips with a total of 50 animations, which started selling for two dollars (just like a physical tube of chips) and have already reached $86, which means a price of $4,300 for the complete figure .