Choose the advertising medium that best suits your purpose 2. Choose mozambique email list 150000 contact leads the advertising medium your target audience uses 3. Choose an ad that conveys what you want to say [5] Examples of advertising media selection 1. B2B companies 2. B2C companies [6] Summary [1] What is an advertising medium? Advertising media refers to media used to convey information about products and services. Advertising media are divided into three categories: " mass media ," " internet media ," and " sales promotion media ," each of which has different characteristics.
Advertising Media Strengths Mass Media You can reach out to an unspecified number of people Reach out to potential customers Improve your brand image Internet Media You can advertise with a small budget Narrow your target You can verify the effect and make improvements. Sales promotion media You can narrow down the area and approach Show directions to the store Imprinting effect is expected Mass media can also be subdivided into television, radio, newspapers, magazines, etc. Choosing the right media can help increase awareness and promote purchases.
