The brilliance lies in the methodology: start by requesting an email address, enticing users with an initial discount code (10% off, in this case). Then, elevate the offer by sweetening the deal—”Upgrade your discount to 15%”— in exchange for providing a mobile number.
Tip: Use the Trojan Horse
method to get the most out of your subscriber lists.2. BlendJet
BlendJet SMS popup example
BlendJet strategically deployed its SMS popup on exit-intent, right when visitors were on the verge of leaving the website. This well-timed approach can enhance the effectiveness of your popup and retain potentially lost leads.
3. Craft Sportswear NA
Craft Sportswear NA SMS popup example
Craft Sportswear NA used a strategic move by showcasing their SMS popup exclusively to their most devoted audience—current email subscribers and existing customers.
Recognizing that these customers were already actively engaged with Craft Sportswear’s marketing, the brand seized the opportunity to invite them to be part of a novel SMS program. To express gratitude and add allure to the proposition, they enticed these loyal fans with a $35 discount on their next order in exchange for a phone number.
