Why did Rolf Benz Haus Prague choose us?
Posted: Mon Dec 09, 2024 8:33 am
Our agency has many years of experience in comprehensive marketing and PR in the field of architecture and design. It is thanks to this expertise that we were able to effectively transfer brand values, such as innovation, sustainability and top quality, to the Czech market. Market knowledge: We understand the specifics of the Czech design and architectural market, which enabled us to communicate in a targeted and relevant way. Strength in detail: We believe that every detail counts – from a precisely prepared press release to a personal approach to each architect or journalist.
Results of our work
Thanks to a carefully prepared strategy and its georgia telemarketing implementation, we have achieved both the visibility of the showroom since the summer, and the media, social networks and the architectural community have noticed the opening of the showroom and started to perceive it as an unmissable point on the design map. Strengthening awareness of the Rolf Benz brand: The presentation of iconic furniture, its history and current innovations has been part of our communication from the beginning, which has helped to strengthen the brand's position on the market. Establishing contacts with target groups: The showroom has become not only a space for presenting furniture, but also a meeting place for architects, designers and other experts.
About the Rolf Benz Haus Prague showroom
On more than 250 m² of space, the showroom presents a selection of the brand's iconic collections, from legendary lines such as Addiform to current innovations such as the Rolf Benz SINA sofa or the PHIL club chair. Behind the entire project is an experienced team led by Ewelina Kowalik, CEO of Rolf Benz Haus Prague.
The collaboration with Rolf Benz Haus Praha confirms our ability to handle complex projects and deliver results that go beyond mere PR. Our work is about creating stories that appeal, inspire and connect. “ Working together to launch a brand with a sixty-year tradition is not just about standard PR. It is about understanding the client’s values, visions and needs. It is complex, but also very rewarding work ,” says Radek Váňa, CEO of Idealab, adding: “Rolf Benz is a premium brand that requires precision at all levels – from strategy to communication with the most demanding partners. I am proud that we managed to contribute to the successful opening of the showroom in Prague.”COTTAGES: architecture beyond the gates of everyday life
We are publishing a book dedicated to the phenomenon of Czech cottage-hopping and cottage-hopping. Cottage-hopping and cottage-hopping have been popular forms of spending time for more than half a century...
Results of our work
Thanks to a carefully prepared strategy and its georgia telemarketing implementation, we have achieved both the visibility of the showroom since the summer, and the media, social networks and the architectural community have noticed the opening of the showroom and started to perceive it as an unmissable point on the design map. Strengthening awareness of the Rolf Benz brand: The presentation of iconic furniture, its history and current innovations has been part of our communication from the beginning, which has helped to strengthen the brand's position on the market. Establishing contacts with target groups: The showroom has become not only a space for presenting furniture, but also a meeting place for architects, designers and other experts.
About the Rolf Benz Haus Prague showroom
On more than 250 m² of space, the showroom presents a selection of the brand's iconic collections, from legendary lines such as Addiform to current innovations such as the Rolf Benz SINA sofa or the PHIL club chair. Behind the entire project is an experienced team led by Ewelina Kowalik, CEO of Rolf Benz Haus Prague.
The collaboration with Rolf Benz Haus Praha confirms our ability to handle complex projects and deliver results that go beyond mere PR. Our work is about creating stories that appeal, inspire and connect. “ Working together to launch a brand with a sixty-year tradition is not just about standard PR. It is about understanding the client’s values, visions and needs. It is complex, but also very rewarding work ,” says Radek Váňa, CEO of Idealab, adding: “Rolf Benz is a premium brand that requires precision at all levels – from strategy to communication with the most demanding partners. I am proud that we managed to contribute to the successful opening of the showroom in Prague.”COTTAGES: architecture beyond the gates of everyday life
We are publishing a book dedicated to the phenomenon of Czech cottage-hopping and cottage-hopping. Cottage-hopping and cottage-hopping have been popular forms of spending time for more than half a century...