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How to use favicons to optimize your website for search?

Posted: Sun Apr 06, 2025 7:15 am
by samiaseo75
Favicons are small icons that represent a website or page. Favicons appear next to page titles in search results, browser bookmarks, browser history, the address bar, and other places. Favicons help users quickly recognize and identify a website or page.

Google recommends that websites optimize their fusion data favicons for search to provide users with the best possible search experience. Optimizing a website for favicons includes:

Use favicons that are simple and recognizable: Websites should use favicons that are simple and recognizable, and that reflect the identity and content of the website. Favicons should be designed to be easily visible on different devices and resolutions. Favicons should also be consistent with the website name and logo, if any.
Use favicons that are the appropriate size and format: Websites should use favicons that are the appropriate size and format to display correctly in search results. Google recommends providing an icon that is at least 48 pixels wide and follows existing favicon guidelines. Google also recommends using PNG or SVG format for favicons, as these formats support transparency and scalability.