Shall we begin? Test yourself by reading this article and find out what you need to improve or implement.
Anyone who runs a business and uses email marketing strategies expects their emails to reach their recipients without any problems. What matters most is that they don't end up in the spam folder , as this frustrates any attempt to communicate with their customers. To ensure that this happens as india phone number list few times as possible, it is important to use a Dedicated IP . This is one of the advantages of using a Dedicated IP in email marketing . Below we will look at a few more.
What is a Dedicated IP?
What is an IP address? Imagine that an IP address was like a road, where, instead of cars, the emails of all the users who are using that road travel. This would be a Shared IP. A Dedicated IP, on the other hand, is a reserved road where only the emails of its owner travel. That is why the emails from a Dedicated IP will go faster and will not be affected by the “accidents” of other users.
A Dedicated IP is for your exclusive use, as you do not share it with others, you do not have to worry about the fact that the quality or quantity of other people's messages may negatively affect you. For example, if one of the users of a Shared IP sends spam , all users may be classified as spammers . With a Dedicated IP, only your actions will affect you, as you are the only user.
When working with us, who are email marketing specialists, to ensure good deliverability for those who do not want to buy a Dedicated IP, we apply a quality protocol, which allows us to group clients by their public reputation. So, to give you an example, this protocol classifies clients as good, bad and average. If your lists are not of very good quality, but you apply good email marketing practices, then you will belong to the group of regular clients. We constantly monitor this, and you yourself can move to the group of good clients, by applying good practices.
