Create a contact list for email marketing in 10 steps

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Mitu962
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Joined: Sat Dec 07, 2024 7:52 am

Create a contact list for email marketing in 10 steps

Post by Mitu962 »

Creating and maintaining your contact list is one of the most important tasks in your email marketing strategy . Basically, the quality of your database will determine the results of your campaigns, which is why you need to dedicate time to this task.

If you have decided to do email marketing, but you have zero contacts, either because you have just started your blog, your website or because you never thought hong kong phone number list it was important to ask for your subscribers' email addresses, in this article we want to show you the 10 steps you should consider to start building your subscriber list.



1. Permission-based list
With the implementation of the new General Data Protection Regulation (GDPR) at European level, it is mandatory to have the explicit consent of subscribers in order to send them our information.

For this reason, we recommend that you use the registration forms available in your Benchmark Email account to insert them into your website or blog, and start compiling your database in accordance with current legal regulations. These forms are adapted to the GDPR , and you have everything from static to dynamic forms, in the form of a popup.

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2. Popup registration forms
Insert this type of form every time you receive a new visitor. Remember that you must give something in return, for example, if you are an e-commerce, giving a discount would be ideal, or perhaps if you sell services, a mini guide on a specific topic will grow your contact list.

These forms are designed to help you grow your contact list quickly and easily.



3. Long-term planning
Have a communication strategy ready for each of your subscribers with the goal of keeping them as active contacts for as long as possible.

To do this, you can use Pro Automations to automate your sales and marketing strategies and try to get positive feedback from customers about your products and services, for example, or create an RSS campaign that automatically sends new posts to subscribers on a weekly basis.



4. Integrations
There are hundreds of tools for creating websites, there are also a multitude of eCommerce platforms, and there are certainly different registration forms for collecting our database.

Within your Benchmark account , you will find the necessary integrations to connect third-party applications with your Benchmark Email contact list . For example, you have integrations such as Unbounce, Facebook or WooCommerce.

If you can't find your app, Benchmark integrates with Zapier and PieSync, which are two tools that allow you to connect a third-party app to your Benchmark list. There are over 1000 possibilities!

This way, growing your contact list is quick and easy, without having to switch apps.
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