Technology has made the world russia phone number library smaller and given us access to more information than ever. (Try telling that to someone from the 1980s!) For better or for worse, mobile devices are here to stay. They’re indispensable parts of modern life, powering on-demand access to information and communication. More pertinently, they’re how billions of people receive daily text messages. In fact, there are more mobile phone subscriptions than people worldwide.

And a massive potential audience is just one of the many reasons to consider text message marketing. The Bite-Sized List of SMS Marketing Perks I’ll start with the “at-a-glance” facts and work my way inward to reveal the details. So, what are the benefits of SMS marketing? Well, modern short message service (SMS) has come a long way since the days of pagers and flip phones. Today, you can track your messages and gather indispensable customer data. You can use automated text message marketing services to schedule and dispatch CRM-enabled personalized messages.