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Build customer loyalty with SMS

Posted: Thu Dec 26, 2024 9:19 am
by Rseosomaraih695
Article updated 8 months ago by NewsMDirector
SMS to build customer loyalty

SMS is not an outdated method of communication, and its open rate proves it. 96% of SMS messages are opened, compared to 10% of email messages .

Text messaging is powerful. Tap into its potential and you'll get customers you once belgium whatsapp number data thought lost coming back to you and being more loyal than you ever dreamed possible.

TABLE OF CONTENTS
Why choose SMS?
Advantages of SMS Marketing
Facilitates company-client communication, SMS to build customer loyalty
How to use SMS to build customer loyalty?
Exclusive promotions
The company up to date
Report the activity
Why choose SMS?
Although at first glance SMS may seem like a technology from the past, this is not the case. Using SMS to build customer loyalty is one of the smartest and most decisive moves a company can make. SMS is a technology that offers very good results and its reach is far superior to other forms of communication.

SMS is a technology that predates WhatsApp, Telegram, Line and other current instant messaging channels. Its usefulness is demonstrated, among other reasons, because it existed and worked when smartphones did not exist. In other words, SMS works without the need for an Internet connection. Having a broad and useful means of communication in any situation is an advantage that few digital means of communication offer.

SMS is therefore a form of communication that avoids possible errors in sending and receiving messages due to a lack of mobile data or Wi-Fi . This makes communication 100% effective, since it will arrive no matter what. Ensuring that the created message arrives is essential, fundamental. This makes opting for SMS a guarantee of success.

According to data from the Content Marketing Institute, 96% of SMS messages are read. The reading and opening rate of SMS messages is one of the highest of all. The opening rate of email messages is far behind that of SMS messages. In addition to being opened to a high degree, they are opened in a very short space of time, since the average is 3 minutes. In that time, after receiving the message, 90% of the SMS messages sent are opened. Immediate and secure.

For these and other reasons, SMS is a clear and winning bet for customer loyalty. Companies that have opted for SMS have seen its great advantages.

Advantages of SMS Marketing
SMS, like other forms of marketing, has its advantages. Users who opt for SMS Marketing have been able to verify the following virtues:

It's exclusive : SMS are not public, you can customize the destination and the recipient. It is a personalized and individual form of communication.
Always arrives : 96% of SMS messages reach their final recipients. This is an opening rate that stands out compared to emails.
Fast : 90% of SMS messages are read within the first 3 minutes after receiving them. The immediacy of opening and reading is one of its strong points.
Two-way : Communication is not just established from company to customer, you can have a return. SMS allows customers to contact the company. Communication is fast, effective and direct.
It does not depend on an Internet connection : The less dependent the communication is, the better. SMS will be delivered as it does not depend on factors such as Wi-Fi or 3G internet connection or mobile data. SMS is ideal for areas or regions where Internet connectivity is difficult.
It is cheap : The investment made in sending SMS is much lower than that of other types of communication. The relationship between the cost and the arrival of the messages is advantageous for the one sending SMS, since its cost is very low and guarantees a greater reach.
Measurement : As with email, SMS allows for measurement of its results. This will ensure that you have the data that will inform you about whether or not your messages are working.
Viral content : SMS makes it very easy to go viral. Before social media existed, people made SMS and emails go viral by forwarding them to their contacts.