How do you know when it's time to change the look and tactics of your social profiles?
Your social media doesn't have a clear line of communication and/or design . Let's say the croatia business email list 're pretty random; you spend a lot of time posting, but you don't generate engagement , and all that effort doesn't translate into growth or sales.
You know your brand could look better . Scrolling through your Instagram or Facebook feed , have you ever caught yourself thinking that your posts could look a little cooler? You understand that your brand could look more unified and professional, but you don’t know how to do it or you can’t – at the moment – hire a designer.
You’ve been doing the same thing for years . You have an established business and you’ve created a website for a while, but you’ve been doing the same thing on social media for several years. Social platforms are constantly changing, innovating and improving; this means making the effort to evolve as formats and user preferences change.
Think of the professionals who renew someone's wardrobe, or transform boring spaces into dream homes… Everyone loves a good makeover, right?
Well, your social media channels are no exception: sometimes they need a makeover . But changing the look of your brand goes beyond making pretty images or creating an aesthetically pleasing website …
Maintaining a social media account is a productive way to spend your time, but you can't post aimlessly and without strategy, as you could end up wasting more effort than you gain for your brand.
Below are some ideas for creating the best brand presence possible, and increasing your chances of standing out in the social media jungle. We’ll also show you some shortcuts for creating professional-looking designs in the GoDaddy Studio platform .
Try GoDaddy Studio for your social media posts
How to make a great social media feed ?
There are probably accounts that you love to see when you log into Instagram, Facebook or other social media. That attraction you feel is not by accident: having a fascinating brand requires a lot of maintenance work.
Brands with engaging social media feeds typically put effort into all or several of these areas:
They publish great content . It’s inspiring, informative, or entertaining, providing something of value to their target audience.
Take advantage of your social networks to publish excellent content.
They have a distinctive identity . When they take care to maintain a unique design, you can recognize each brand just by looking at their photos (even before reading the first word). Their identity is consistent and distinct from other accounts.
They focus on a specific set of topics . They can't talk about everything with everyone, so they talk about certain recurring topics focused on their audience, their product, and their values.
