Learn the basics of on-page optimization to strengthen your website's SEO fundamentals and increase organic traffic from search engines.
On-page optimization is a key part of any SEO strategy . It involves optimizations performed directly on the elements of a website to improve search engine rankings and provide a better user experience.
While off-page optimization techniques like link chinese overseas europe data building also play a role, you have full control over on-page factors, so they are the foundation of SEO success .
This article looks at the key elements that should be optimized on every page for the best SEO results. This includes both content-focused and technical aspects.
Understanding on-page SEO
On-page SEO involves improving the individual parts of a website so that people and search engines can easily figure out what the page is about. This includes making the page more user-friendly and providing useful information.
On-page SEO is completely under your control, which is why some companies can overdo it in an attempt to make everything perfect for search engines. Because of this, "over-optimizing" your site can damage the user experience and lead to its deprecation.
The goal of search engines is to display the most relevant result for a query in the most digestible format and as quickly as possible by selecting content accessible to the most users.