Differences between WhatsApp BSPs

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Choosing a WhatsApp BSP can be a complicated process, each offering distinct benefits and considerations. Here’s what you need to know:

WhatsApp API pricing models
If you are an end-user of WhatsApp Business API and would like to use it for your customer communications, you need to consider the following costs:

WhatsApp Business API pricing
Business Solution Provider (BSPs)
A team inbox solution or a CRM to be able to send and receive messages.
Each BSP solution has different pricing models. Some providers charge a fixed monthly fee per team or user, regardless of how many messages you send or receive. If you expect a high volume of messages, this pricing model should suit you. Other providers charge you based on the volume of messages you send and receive, a model that is suitable for businesses with low or unpredictable volumes.

Functionalities and features
By signing up to any provider, you are not getting access to the WhatsApp Business API itself, but only the API of the provider that’s linked to the WhatsApp Business API. As a result, some functionalities of WhatsApp Business API may be lost.

WhatsApp Business API lets you switch providers; el salvador whatsapp phone number however, some providers make it difficult for businesses to switch away from them.

WhatsApp Business API supports various kinds of messages, but not all providers offer the full range:

Text-based Messages
Media-based Messages (Images, Videos, Documents, audio, sticker)
Contacts and Location Messages
Interactive Messages (List messages, Reply Buttons, Single-product Messages and Multi-Product Messages)
Message Templates (Text-based message templates, Media-based Message Templates and Interactive Message Templates)
Required signup time
With some providers, it takes less than 15 minutes, while with others, you need up to 4 weeks to get an account. You should aim to start your sign-up process as early as possible.

Phone number requirements
Some service providers require you to buy a phone number from them to be able to create an account. Others are open to creating an account for you with any phone number that you bring.

WhatsApp messaging logs and history access
BSPs can provide you with different logs, such as reports of your messaging history, delivery errors, messaging volume, or logs for developers.