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Personalizing your subject line can make your email seem more relevant and interesting to your subscribers.

Addressing your subscribers as “ Adelaide, here’s a special offer just for you! ” in your subject line is a great way to get their attention.

Who doesn't love a special offer made just for ...

When it comes to improving communication on your WordPress website, there are many options you can try to bridge the gap between your customers and your business.

There are many plugins to make this possible, some of which include chat apps, contact forms, live chat apps , or social media plugins ...

Because of their urgent and timely nature, in-app messages are best suited for specific goals, such as announcing a flash sale to drive conversions. But let’s say you have an upcoming webinar on how to sell on Facebook Marketplace and you want to build brand awareness through it. In that case ...

Highlight the Benefits
Focus on what your email offers your customers. How will it improve their lives, solve their problems, or make their day easier? Clearly communicate the benefits of your message and how it aligns with their needs and interests.

Include a call to action
Tell your reader what ...

Businesses with overflowing email inboxes often experience a gradual decline in productivity due to the amount of time they spend sending the same emails. The same goes for when they receive them, as it can make it difficult to respond in a timely manner. Fortunately, you can fix this problem with ...

Let’s face it: email marketing isn’t just about sending newsletters anymore. It’s a full-blown war zone, and your inbox is the battlefield. Millions of messages bombard us daily, competing for precious seconds of attention. So how can you, the email sender, cut through the noise and turn those ...

Scrolling up can trigger mobile exit intent popups
On many phones, when you scroll down, the domain name search bar disappears. This means that if you want to type in a new URL (and leave the page you're on), you'll need to scroll up a bit. That movement is another signal that can be used to trigger ...

The dashboard allows you to view all your campaigns and the performance of your multivariate experiments.

OptinMonster’s A/B testing feature is simple to use. In a nutshell, it allows you to:

Show your visitors different campaign variations until you determine which one works best.
Let you know if ...

Generic and boring content
No one wants to waste valuable time reading something generic or boring. It won’t do you any favors to send out newsletters that don’t interest or inspire your audience. Instead, the content should engage the reader, provide relevant information, and be interesting enough ...

Founded over two decades ago, Campaigner has become an ideal choice for those looking for an email marketing platform, especially for small businesses.

This tool has been designed to facilitate the creation of email lists, something essential for companies and brands that want to reach their target ...